Virtual Gift Cards
Allow attendees to buy gift cards to give as gifts to friends or family.
CLASSIC FORM BUILDER
Quick Steps: Add Package > Scroll down to select Package Extensions > Select Virtual Gift Card > Set price, then set expiration, credit amount and quantity of codes.
To add a Virtual Gift Card Package to the registration form, go to the Parts Bin and create a new package. Within the package, scroll down to Package Extensions >> Virtual Gift Card. Set the price, then set the expiration date, credit amount and quantity.
Note: The package price is what the attendee will pay. The credit value and quantity is what they will receive. (Example: Package Price = $100. Credit Amount = $100. Quantity = 1. Attendee will pay $100 and receive one gift code equal to $100 in credit. )
Bonus: Boost your credits to incentivize gift card purchases. Example: (Package Price = $100. Credit Amount = $120. Quantity = 1. Buyer pays $100 for the gift card but the recipient gets $120 in credits.)
The max quantity of codes = 10.
Tip: Be sure to uncheck Accept Credits and Accept Discounts to prevent buyers from using credits and discounts to purchase gift cards.
NEW FORM BUILDER
Quick Steps: Parts Bin > Add Product >Virtual Gift Cards > Set price, then expiration, credit amount and quantity of codes.
Alternative Uses
Season Discounts
Sell discounted packages of credit to be applied to registrations throughout the season.
Incentives
Give credit toward future events when attendees purchase multiple entries, pre-buy the next event at a discounted rate, etc.
Create the credit package with a $0 package price and adjust the credit amount to the amount you would like to automatically gift. Nest that package underneath the registration.
Add a "Limit by Date" feature to offer this credit for a short window of time. Credit will be issued to the attendee at checkout, which can be used right away on their next registration.
Enhancements:
- A new event type called "Gift Card" has been created to service gift card only events!
- Gift card emails are now sent when a manual registration is created in EM360 with a gift card package.
Additional attendee FAQ's can be found here.